Transportation Marketing

Our technology tools allow Washington Logistics engineer solutions that incorporate capacity, compliance, and financial requirements to achieve the desired results.

Business and Marketing Strategy

  • Identification of new market niches
  • Core competency analysis
  • Risk/reward analysis of new market segment entry
  • Development of new products and services

Pricing and Yield Management Strategies

  • Bundled pricing concepts and application to specific situation
  • Pricing for market penetration and yield enhancement

Sales Strategies

  • Tactical approaches to enhance effectiveness of sales efforts
  • Analysis of market penetration and yield enhancement

Business Development

  • Commissioned sales/revenue program
  • Program marketing
  • Strategic alliances
  • Market penetration/yield management
  • Private fleet utilization
  • Special projects
  • Dedicated Fleet
  • 3PL / Brokerage
  • Truckload
  • Expedited
  • LTL
  • Parcel consolidation
  • Final mile
  • High-value
"Improving our client's market share and profit through proven business strategies!"